In 2026, building a strong personal brand is no longer just about visibility. In an increasingly crowded and AI-driven world, trust, credibility and a distinctive point of view have become real business assets.

Together, Adela Fuertes and Natalie Alazraki will explore what makes certain people, brands and stories stand out and why others simply get lost in the noise.

Drawing on years of experience across storytelling, brand building and entrepreneurship, they bring a broad international perspective on brands, ideas and the stories that truly work. They will share what makes a strong narrative, how to find your own positioning and how to turn your story and expertise into a personal brand that people understand, trust and remember.

Expect an inspiring and practical conversation around storytelling, positioning, visibility and the power of a clear personal narrative, together with the opportunity to connect with Munich’s startup and entrepreneurial community.

If you'd like to sign up, send an email to: [email protected]

Free for Hub members (limited spots available).

More information here.